#TheNorthFacexGucci Campaign

#TheNorthFacexGucci Campaign

I really like this ad from The North Face X Gucci campaign.  These 2 iconic brands are coming together to create a collection and instead of making a video or collection that is very stuffy or elitist, they come together to make a fun bright video that pokes fun at themselves.  The collection was created by Alessandro Michele who is an Italian fashion designer that in January of 2015 was appointed to be the creative director of Gucci.  The video was shot by Daniel Shea using a scenic backdrop of the great outdoors to highlight this colorful colleciton.

 

Art direction: Christopher Simmonds

Makeup: Thomas de Kluyver

Music: ‘Bad Moon Rising’ by Creedence Clearwater Revival

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